What is curation?
Curation is about selecting and structuring content and/or experiences with the intent of fulfilling a need for a specific audience to inform, explore a topic, and/or provoke critical thinking.
It’s often confused with Aggregation, but there are important differences. Aggregated content is automated, it’s filtered with tags and key words, which makes it fast and cheap. However, it lacks context so it’s rarely as effective as careful curation. Curation requires humans, because it’s the context that adds value and algorithms don’t really cut it (yet).
So when quality is important, go with curation.