Learning Experience Design
We firmly believe that a strong design process is the best foundation for building creative and effective learning experiences

What’s our take on learning experience design?
Learning experience design isn’t just the trendy new term for instructional design. It’s a hybrid. It borrows and adapts ideas and methods from Design Thinking, User Experience Design and combines them with modern instructional design.
We’ve been applying these approaches since 2012. Since then a lot of people have jumped on the bandwagon and perhaps misinterpreted what it means and how to use it.

Why should you choose this approach?
You have a complex problem to solve
You need to influence real behaviour change
You’re trying something new and you don’t know where to begin
You’re willing to be open-minded about the solution
What’s our process?

Explore
Before we do anything we want to really understand the nature of the problem. That takes a little extra time and effort, but it’s worth it because the problem might not require training.
We gather as much information as possible by talking to different stakeholders, gathering relevant data, exploring your current systems and content, as well as carrying out external research.
Analyse
We immerse ourselves in the data we collect and look for insights to define the problems clearly. We’ll pull together a clear set of requirements and apply UX approaches to explain what we think needs to change and why.


Analyse
We immerse ourselves in the data we collect and look for insights to define the problems clearly. We’ll pull together a clear set of requirements and apply UX approaches to explain what we think needs to change and why.

Design
We’ll come up with a range of options to match your budget and build rapid prototypes so we can test them out with stakeholders quickly and cheaply.
Iterate
We like to show rather than tell what a design will be like. We put it in the hands of the users as early as possible to get feedback, then we review and revise our designs.
Our toolset lets us do this quickly which means we allow more iterations than most other companies.


Iterate
We like to show rather than tell what a design will be like. We put it in the hands of the users as early as possible to get feedback, then we review and revise our designs.
Our toolset lets us do this quickly which means we allow more iterations than most other companies.

Launch
We carry out thorough system testing, quality assurance and proof reading before we launch any project.
Marketing and comms are an essential part of a successful launch, so we’ll help you find the right mix of channels and craft persuasive messages.
Measure
We’ll help you set up effective feedback loops to gather relevant data that can improve future iterations and demonstrate the impact and value of your investments.


Measure
We’ll help you set up effective feedback loops to gather relevant data that can improve future iterations and demonstrate the impact and value of your investments.